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"I can give active feedback and have my clients make adjustments on-the-fly.
It is tough on a variety of levels, not least of all creating a pool of users quickly, trying to get them to eventually pay something, and then the big one – the ultimate irony that the better the product you build – the faster you lose your users. “In terms of revenue, the online-dating industry has matured, but there are too many players and not a lot are generating sufficient revenue for these sites,” said Britanny Carter, analyst for research firm IBISWorld.
While dating coach businesses often focus on helping clients find healthy relationships, pickup artists traditionally have had a more aggressive philosophy aimed at getting clients to "hook up." Dating coach services can include one-on-one coaching, virtual coaching, seminars, books and other products, says Donovan.
Prices can range from 0 an hour for coaching services to more than ,000 for group learning "boot camps" and other long-term programs.
He has three employees and a number of interns who manage his marketing and other back-end operations.
Wygant hires an additional coach who helps out with his bootcamps and seminars.